Brand Audit Presentation

Refer back to the brand chosen for the Week 1 assignment. Conduct a brand audit for the brand using the Rolex Brand Audit as a guide from Ch. 8. Create a 10- to 18-slide Microsoft® PowerPoint® presentation with speaker notes to deliver your brand audit. Include the following: Background Brand Inventory Brand Exploratory Strategic Recommendations Tactical Recommendations Cite all sources according to APA formatting guidelines. Click on the Assignment Files tab to submit your assignment.